Yulia Barnakova
Yulia B

Yulia Barnakova

Digital Innovation Lead


Yulia Barnakova is a principal in Heidrick & Struggles’ Philadelphia office and digital innovation lead. She works with clients to stay future-ready and ahead of technology disruption.


She works with Fortune 500 clients across many industries, including retail, aerospace, media, telecom, technology, healthcare, and financial services. She regularly speaks and writes about leading in the digital age, the future of work, and collaborating through augmented and virtual reality.

Previously, Yulia was a consultant with DSI, a future-focused strategy and leadership advisory firm. Prior to that, she was the head of marketing at an award-winning consumer products start-up within the Wharton Venture Initiation (VIP) Program at the University of Pennsylvania.


University of Pennsylvania, Master's Degree in Intercultural Communication

Villanova University, Bachelor's Degree in Finance & International Business

Boston University in Paris, Coursework in French, Politics, Economics

American University in Cairo, Certificate in Modern Standard, and Colloquial Arabic


Microsoft Most Valuable Professional (MVP) Award, Microsoft, 2019

United States of YouTube, YouTube, 2018